AI Insights · Timothy · April 2023
Top 5 Fashion Games Performance in Oceania for Q1 2023
Discover the performance trends of the top 5 fashion game applications on a unified platform in Oceania during the first quarter of 2023, with data insights from Sensor Tower.
In the first quarter of 2023, the top 5 fashion game applications in Oceania showed varied performance trends in terms of weekly downloads, weekly revenue, and weekly active users. Here’s a closer look at how each app fared:
Makeover Studio: Makeup Games from LIHAO TECH CO., LIMITED saw fluctuations in weekly revenue, starting at approximately $1.4K and peaking at $2.2K in mid-January before gradually declining to around $1.7K by the end of March. Weekly downloads experienced a sharp decline from a high of 35.5K in early January to about 6K by the end of the quarter. Meanwhile, weekly active users also saw a decrease, starting at 90.4K and ending at around 81K.
Project Makeover by Magic Tavern, Inc. maintained a relatively stable weekly revenue, ranging between $70K and $82K throughout the quarter. Weekly downloads remained consistent, averaging around 10K with a peak of 12.3K in mid-March. The app's weekly active users showed minor fluctuations, staying around the 85K to 91K mark.
Fashion Famous - Dress Up Game from Panteon Yazilim Oyun Egitim Teknolojileri ve Hizmetleri Sanayi Ticaret Anonim Sirketi, launched in February 2023, saw its weekly revenue grow from $19 to $180 by mid-March before slightly decreasing to $152 by the end of the month. Weekly downloads peaked at 26.6K in early March but then saw a decline to 7.9K by the end of the quarter. The app's weekly active users followed a similar trend, starting at 19.1K and peaking at 32.6K in early March before settling at 17.5K by the end of the quarter.
Fashion Battle - Dress up game by APPS TEKNOLOJI ANONIM SIRKETI displayed stable weekly revenue, ranging from $108 to $176 throughout the quarter. Weekly downloads showed a slight upward trend, increasing from 4.1K in early February to 6.3K by the end of March. Weekly active users also grew modestly, starting at 11.8K and reaching 13.6K by the end of the quarter.
Merge Studio: Fashion Makeover from Paxie Games had a steady weekly revenue, fluctuating between $3.1K and $4.7K throughout the quarter. Weekly downloads varied, peaking at 7.2K in late January and then stabilizing around 4.4K by the end of March. The app's weekly active users showed a gradual increase, rising from 12.3K at the start of the quarter to 17.7K by the end.
For more detailed insights and data, visit Sensor Tower.
